Nick Johnson
SVP, Digital Media Sales, NBC Universal
Nick Johnson joined NBC Universal in February, 2007 as Vice President Digital Media Sales and was elevated in early 2010 to Senior Vice President on the heels of 3 years of dramatic revenue growth overseeing the national sales force. Nick has also driven significant organizational change by pivoting the digital sales team out of individual-site silos into an agency-focused consultative sales group focused on selling the entire NBCU Digital Media portfolio consisting of NBC.com, NBCsports.com, AccessHollywood.com, BravoTV.com, Oxygen.com, Syfy.com and USAnetwork.com.
In mid-2010 Nick added responsibility for the Universal Audience Platform — a “first-party” advertising network, that he was instrumental in creating. Nick has been critical to the growth and vitality of the NBCU Digital Media division through steady stewardship of NBCU’s preeminent and engagement-rich digital video platform and through extensions like the UAP to the core digital advertising businesses.
Nick is a Digital pioneer having spent the last 15 years focused on the Digital space in a variety of sales leadership roles at places like Reuters, Revenue Science and CNNSI.com. Prior to joining the Digital revolution, Nick spent seven years on the agency side of the business in New York and Tokyo.
He holds a Bachelor of Arts degree from Gettysburg College in Pennsylvania and resides in Madison, NJ with his wife and three children.
